Tag Archives: blogging

Free Advertising Advice to Budding Authors

A fellow writer said the other day,

‘It seems you can only succeed with your first novel if have a lot of money to burn.’

I mumbled some incoherent reply, but dwelt on it for a week or so. I decided I totally disagree, although I know what you do need is

time, determination, a willingness to try different avenues and a bit of personality.

Now, I have been in a bit of a lull since covid for various reasons, but many of the strategies I used before that time, are still pertinent today.

Write a blog

  • Prove to the public that you can write.
  • Keep a dialogue going.
  • Ignore the number of likes and comments, just be pleased when you get them and always reply with thanks.
  • Check stats from time to time.
  • Don’t span but be creative as to how you advertise your own book, books. (background to writing, inspiration, location, similar books.
  • Have guest authors and write reviews of other authors.

Use at least one other social media site

  • For graphics and visuals use Instagram or Pinterest
  • For reaching out to authors and readers by snappy phrases, sentences and news use Twitter, Blue Sky
  • For videos there’s TikTok
  • For a mixture there’s Facebook
  • For reaching out to professionals and being serious about your author entrepreneurship use LikedIn

All the above can be free, including writing blogs.

Substack

Explore Substack, the most recent platform on which you can even make money for your writing. Some people have changed from their blog to Substack and have paying subscribers.

In Summary

None of the above are a panacea for lacking in sales of books, or no funds to pay for adverts, (which, incidentally, you can do on many of the above platforms for greater reach) and all need consistency and enthusiasm, reaching out to fellow authors and new and existing fans and readers.

Why don’t you make is a resolution for 2026 to have a go with at least two of the above!

If not, why not?

Happy writing …

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Filed under Author Diana Jackson, Blogs, Inspiration, Marketing your novel, Social Media Networking

2020 and Friendship Over the Pond — Plain Talk and Ordinary Wisdom

As we watch and wait, viewing the changes around the world as if through a movie,

a thriller even,

and as our life as we know it gradually,

as in the case of us in the UK,

closes in on us;

I pray that we keep safe and healthy

and heed the warnings given by experts

who hold us entranced by their surreal words.

Thank you so much, Pat, for sharing my thoughts about our special on line friendship over the pond; vital in these uncertain and sometimes dangerous times as if battling with this unseen enemy. Hopefully we may retain our vitality for life and even our sense of humour, whatever difficulties we may face. Bless you Dx


Hello and welcome to a new decade and a new look, a work in progress. Here we are nearly a quarter of the way into this New Year and I’m just making my first appearance. 23 more words

via 2020 and Friendship Over the Pond — Plain Talk and Ordinary Wisdom

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March 17, 2020 · 10:22 am

Why Authors Blog

On Twitter today @womewritersnet wrote:

‘This week we’ve been tweeting about how to enable our writing to reach a wider audience and has been recommended. Does anyone have experience of hosting guest blog posts or writing them? Can shared posts help to reach new audiences? Tell us your experiences.’

…and so here’s my response as to why I blog:

I enjoy honing my skills in writing small articles

Even if I’m not in a writing fiction mode, due to time and other commitments, writing a blog is a great way of writing to an audience. It has to be of a professional nature and so it’s a discipline too. Always re read and revise before pressing publish though ~ I’ve had a couple of ‘ouch’ moments on looking back, so it’s best to save it for later if you run out of time.

A Blog Reaches unexpected audiences ~ it is two way traffic

My blog is a channel through which the most unexpected people find me. I’ve had emails from folks who have done a casual search and read about the background to my writing. Each is enthusiastic to tell me such wonderful things~ like the man who was the last Lighthouse Keeper on Les Casquets. So many of these people over the years often go on to being my readers too.

It increases your rating on search engines

I really don’t understand the technicalities of it all but I do know that the more you blog, the more you have guests on your post, or reblog interesting posts, and the more you are a guest on another blog the higher your profile. I’m sure you have tried search for your name on Google. I reached the top in searches for ‘Diana Jackson’ for a quite a while when I was totally committed to social media. I have lapsed rather due to time constraints, but it is worth the effort in the few months around launching something new.

If you write a guest post on an established blog you are bound to reach a wider audience

Though my blog is established I have lapsed of late in writing regularly. There are really good blogs out there which accept guest posts. It is best to write new material, but don’t despair ~ you can reblog it on your own platform a few months later for greater reach. It should also have the knock on affect that readers of your guest post will click on a link to your book and own blog too.

The WordPress family is great

It’s worth taking time to read other people’s blogs and like them, if you do. We need to support each other here.

Writer’s Karma

I’m a great believer in Karma. You write a review of someone else’s book or take the trouble to get to know them and you feel less isolated. The writing community is a supportive one, if you find the right channels.

You don’t always have huge ratings

Your stats can be disappointing at times. The highest number of people to read my blog in one day was just under 200 and sometimes it is only a handful, but I try not to be too disheartened. Often my posts are read months or years later through search engines ~ that’s why your categories and tags are vital. If a post says ‘uncategorized’, the writer has missed a wonderful opportunity to be found with the best key words. My best rating was for a post, ‘You can’t snuggle in bed with a Kindle’ years ago. Now I do just that from time to time, although I still prefer a real book if given the choice.

Finally

As a writer returning to the fold, as it were, it is not easy getting back into the habit of blogging and, yes, it can take up valuable time, but for writers with an Indie press, who have not got the huge arm of a major publisher behind them, it is a valuable tool for getting out there and noticed.

Who knows what surprises you might have!

Do tell me about them and share if you can…

 

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Filed under Blogs, Book reading, Marketing your novel, Writing